How organised are you? Are you one to start your Christmas shopping in the Summer? If you are, hats off to you. Whilst the majority of us are planning our Summer holiday and fine tuning our wardrobe for those sunny days, a large percentage of the population are already planning for Christmas. Sensible or crazy? What’s your view?
The eCommerce world is seeing more and more Christmas based activity around this time of year. Prudent consumers are bagging bargains to stash away until the festive period.
“Shoppers all over Britain have already spent £2bn on Christmas presents with over 15% of the population already having spent in excess of £200 ahead of December, according to new research.
The study, from Criteo, reveals that one in every five Brits has bought their first Christmas present already, the new research also shows that more than one in ten (12%) have already purchased all or most of their festive gifts before June.”
Article: ‘Ho! Ho! Ho! – Brits have already spent £2bn on Christmas 2017’, (ecommerceweek.co.uk), May 2017
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