Category: "Marketing"

Building a marketing team from scratch

Building a marketing team from scratch

October 21, 2016

One of the many pressures facing fast-growing companies is how to grow a marketing team in a sustainable and effective way. Brands must increase their personnel as they seek to cater to an expanding customer...

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Key digital skills to hire when boosting your marketing team

Key digital skills to hire when boosting your marketing team

October 7, 2016

Around 59 million internet users, 74m mobile users and 38m active social media users populate the UK, according to research. This means that many businesses and brands are looking for the best skills that can help engage with their customers anytime,...

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The role of print marketing in a digital world

July 18, 2016

Over the last 10 to 15 years, technology has drastically changed workplace attitudes and processes. Mobile devices, CRM systems, cloud computing and big data have all left their marks on the way we work, run...

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The Marketing industry troopers

June 10, 2016

Have you ever gone into work whilst ill? New research suggests that the majority of marketers have, with 86% of marketing workers having gone into work with an infectious illness. Nearly two-thirds (64%) said that...

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Blog

Is Brand Loyalty...

Brand loyalty is tumbling, as consumers prioritise speed, innovation and convenience when they shop. The fall of the high street...

Google Marketing Live...

This week saw the annual Google Marketing Live event take place where all things new in the world of Google...

It Really Could...

On Tuesday, viewing figures went into overdrive as ITV managed to pull in just shy of 24m viewers to witness...