Category: "Digital"

Mobile marketing set to grow
July 18, 2017Do you receive SMS marketing communications? With 93% of the UK population now owning a mobile phone, more consumers than ever are opting in to receiving communications from businesses by SMS. It's a simple, effective...
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World Emoji Day
July 17, 201717th July marks 'World Emoji Day'. Who knew these coloured symbols would become so popular and well used in day-to-day life? So popular they have dedicated a day to celebrate all things emoji! Some of...
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Amazon is ruling the roost
July 11, 2017What's your go-to eCommerce website? Do you have a particular one you visit on a regular basis to make your purchases? Amazon is certainly a hit at Purple Monkey towers with packages arriving on an...
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Tips for Effective Personalisation
June 22, 2017We all pay more attention to bespoke offers and communications from companies. To receive marketing material, either by email or post that is actually relevant to you and your lifestyle is always a winner! Personalisation...
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Could you imagine a life without technology?
June 21, 2017Can you imagine a life without technology? A life before you could Google absolutely anything and get the answer in a split second? A life before you could talk to a loved one half way...
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Digital Marketing: how the industry is closing the skills gap
June 12, 2017It's been widely reported and is well documented that the digital marketing industry has been faced with a digital skills gap in recent years. The British Chamber of Commerce conducted a survey into the issue...
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