Category: "Digital Marketing"
It's been widely reported and is well documented that the digital marketing industry has been faced with a digital skills gap in recent years. The British Chamber of Commerce conducted a survey into the issue...More Info
Shoppers are increasingly getting put off shopping in-store and opting for online shopping instead. Why is this? Well obviously there's the ease of being able to shop from the comfort of your own sofa, but...More Info
The flexibility of affiliate marketing is enabling brands to engage with a network of global influencers who are looking to promote their products worldwide, explains Awin’s global client strategy director Kevin Edwards. For British retailers, the overseas...More Info
With the electrifying pace of change and sheer volume of emerging technologies bringing marketers closer to consumers, could 2017 be the best time for marketing? From creative programmatic and targeted content to emerging technologies like virtual reality...More Info